The art of profitability

Summary: What do Barbie dolls, Nokia phones, and American Express credit cards have in common? They all represent a powerful business model called pyramid profit. How about Intel, Microsoft, and Stephen King? They all exploit another model called value chain position profit. The art of profitability reveals the invisible but important governing principles that can mean the difference between business failure and success. Writing with wit and provocative insight, bestselling author Adrian Slywotzy tells the story of eccentric strategy teacher David Zhao and his young student. Each of the book's twenty-three chapters presents a lesson from the exuberant and always challenging master -- and a profit paradigm that will open your mind to the many ways to make profit happen.

Record details

ISBN: 1594832390 (sound recording : OverDrive Audio Book)
ISBN: 9781594832390 (sound recording : OverDrive Audio Book)
Physical Description: electronic
electronic resource
remote
Publisher: [New York, N.Y.] : Time Warner Audio Books, 2005.

Content descriptions

General Note:	Downloadable audio file. Title from: Title details screen. Unabridged. Duration: 5:35:48.
Participant or Performer Note:	Read by Scott Mosenson and Jack Ong ; with an introduction by the author.
System Details Note:	Requires OverDrive Media Console Requires OverDrive Media Console (file size: 80432 KB). Mode of access: World Wide Web.