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Social media marketing  Cover Image Book Book

Social media marketing / by Shiv Singh and Stephanie Diamond.

Singh, Shiv, (author.). Diamond, Stephanie, (author.).

Summary:

Social networks are among the most valuable tools for marketers. This book offers advice from marketing pros who have worked for giant global corporations and small businesses. Discover how social media marketing boosts your marketing plan, builds your voice, and reaches your customers on large and small sites. Learn what key influencers can do for you, and more!

Record details

  • ISBN: 9781119617006 (paperback)
  • ISBN: 1119617006 (paperback)
  • Physical Description: xiii, 430 pages : illustrations ; 24 cm
  • Edition: 4th edition.
  • Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2020].

Content descriptions

General Note:
Includes index.
Subject: Internet marketing.
Social media > Economic aspects.
Social media > Marketing.
Online social networks > Economic aspects.

Available copies

  • 2 of 2 copies available at BC Interlibrary Connect.
  • 1 of 1 copy available at Prince Rupert Library. (Show)

Holds

  • 0 current holds with 2 total copies.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Holdable? Status Due Date
Prince Rupert Library 658.872 Sing (Text) 33294002080885 Adult Non-Fiction Volume hold Available -
Gibsons Public Library 658.872 SING (Text) 30886001078993 Adult Nonfiction Volume hold Available -

Shiv Singh is the Chief Marketing Officer at Eargo Inc. He was formerly an SVP of Marketing at Visa Inc. and prior to that was the Global Head of Digital for PepsiCo Beverages. He is a leading voice in social media marketing.

Stephanie Diamond is president of Digital Media Works, a firm offering e-commerce and branding assistance to businesses. She is also the author of Content Marketing Strategies For Dummies.


Additional Resources