Social media marketing / by Shiv Singh and Stephanie Diamond.
Social networks are among the most valuable tools for marketers. This book offers advice from marketing pros who have worked for giant global corporations and small businesses. Discover how social media marketing boosts your marketing plan, builds your voice, and reaches your customers on large and small sites. Learn what key influencers can do for you, and more!
Record details
- ISBN: 9781119617006 (paperback)
- ISBN: 1119617006 (paperback)
- Physical Description: xiii, 430 pages : illustrations ; 24 cm
- Edition: 4th edition.
- Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2020].
- Copyright: ©2020.
Content descriptions
General Note: | Includes index. |
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Subject: | Internet marketing. Social media > Economic aspects. Social media > Marketing. Online social networks > Economic aspects. |
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Available copies
- 2 of 2 copies available at BC Interlibrary Connect.
- 1 of 1 copy available at Prince Rupert Library. (Show)
Holds
- 0 current holds with 2 total copies.
Show Only Available Copies
Location | Call Number / Copy Notes | Barcode | Shelving Location | Holdable? | Status | Due Date |
---|---|---|---|---|---|---|
Prince Rupert Library | 658.872 Sing (Text) | 33294002080885 | Adult Non-Fiction | Volume hold | Available | - |
Gibsons Public Library | 658.872 SING (Text) | 30886001078993 | Adult Nonfiction | Volume hold | Available | - |
Shiv Singh is the Chief Marketing Officer at Eargo Inc. He was formerly an SVP of Marketing at Visa Inc. and prior to that was the Global Head of Digital for PepsiCo Beverages. He is a leading voice in social media marketing.
Stephanie Diamond is president of Digital Media Works, a firm offering e-commerce and branding assistance to businesses. She is also the author of Content Marketing Strategies For Dummies.