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Marketing made simple : a step-by-step storybrand guide for any business  Cover Image Book Book

Marketing made simple : a step-by-step storybrand guide for any business / Donald Miller with Dr. J.J. Peterson.

Summary:

"Every day, brands lose millions of dollars simply because they do not have a clear message that tells consumers who they are and what value they will add to their customers’ lives. To solve this dilemma, Donald Miller wrote Building a StoryBrand, which has become the quintessential guide for anyone looking to craft or strengthen their brand’s message. Now, Don is taking it a step further with this five-part checklist that helps marketing professionals and business owners apply the StoryBrand messaging framework across key customer touchpoints to effectively develop, strengthen, and communicate their brand’s story to the marketplace."-- from publisher.

Record details

  • ISBN: 9781400203796
  • ISBN: 1400203791
  • Physical Description: ix, 193 pages : illustrations ; 22 cm
  • Publisher: New York : HarperCollins Leadership, an imprint of HarperCollins, [2020]
Subject: Marketing.
Branding (Marketing).

Available copies

  • 1 of 1 copy available at BC Interlibrary Connect. (Show)
  • 1 of 1 copy available at Prince Rupert Library.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Holdable? Status Due Date
Prince Rupert Library 381 Mill (Text) 33294002080455 Adult Non-Fiction Volume hold Available -

  • Baker & Taylor
    The CEO of StoryBrand provides marketing professionals with a five-part checklist the will help them develop, strengthen and communicate their brand’s story to prospective customers, explaining who they are and the value they will add to their lives.
  • Baker & Taylor
    "Based on Building a StoryBrand by New York Times bestselling author Donald Miller, this checklist is a strategic and actionable guide to applying the StoryBrand framework to any brand and an essential part of any marketing professional's tool kit. Every day, brands lose millions of dollars simply because they do not have a clear message that tells consumers who they are and what value they will add to their customers' lives. To solve this dilemma, Donald Miller wrote Building a StoryBrand, which has become the quintessential guide for anyone looking to craft or strengthen their brand's message. Now, Don is taking it a step further with this five-part checklist that helps marketing professionals and business owners apply the StoryBrand messaging framework across key customer touchpoints to effectively develop, strengthen, and communicate their brand's story to the marketplace." --Jacket.
  • Thomas Nelson

    This guide from New York Times bestselling author Donald Miller, is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.

    Every day, your company is losing sales simply because you do not have a clear path to attract new customers. You’re not alone. 

    Based on proven principles from Building a StoryBrand , this 5-part checklist  is the ultimate resource for marketing professionals and business owners as they cultivate a sales funnel that flows across key customer touchpoints to effectively develop, strengthen, and communicate their brand’s story to the marketplace. In this book, you will learn:

    • The three stages of customer relationships.
    • How to create and implement the one marketing plan you will never regret.
    • How to develop a sales funnel that attracts the right customers to your business. 
    • The power of email and how to create campaigns that result in customer traffic and a growth in brand awareness.  
    • The keys to wireframing a website that commands attention and generates conversions.

    The inability to attract and convert new customers is costing business owners valuable opportunities to grow their brand. This prevents companies, both big and small, from making the sales that are crucial to their survival. With Marketing Made Simple, you will learn everything you need to know to take your business to the next level.

  • Thomas Nelson

    This guide from New York Times bestselling author Donald Miller, is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.

    Every day, your company is losing sales simply because you do not have a clear path to attract new customers. You're not alone. 

    Based on proven principles from Building a StoryBrand , this 5-part checklist  is the ultimate resource for marketing professionals and business owners as they cultivate a sales funnel that flows across key customer touchpoints to effectively develop, strengthen, and communicate their brand's story to the marketplace. In this book, you will learn:

    • The three stages of customer relationships.
    • How to create and implement the one marketing plan you will never regret.
    • How to develop a sales funnel that attracts the right customers to your business. 
    • The power of email and how to create campaigns that result in customer traffic and a growth in brand awareness.  
    • The keys to wireframing a website that commands attention and generates conversions.

    The inability to attract and convert new customers is costing business owners valuable opportunities to grow their brand. This prevents companies, both big and small, from making the sales that are crucial to their survival. With Marketing Made Simple, you will learn everything you need to know to take your business to the next level.

  • Thomas Nelson
    Based on Building a StoryBrand by New York Times bestselling author Donald Miller, this checklist is a strategic and actionable guide to applying the StoryBrand framework to any brand and an essential part of any marketing professional’s tool kit.

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