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Childhood under siege : how big business callously targets children  Cover Image Book Book

Childhood under siege : how big business callously targets children / Joel Bakan.

Bakan, Joel. (Author).

Summary:

"Corporations have found a new resource to be mined for profit: our children. In this shocking and indelible behind-the-scenes journey, Joel Bakan, acclaimed author and award-winning maker of the renowned film and international bestselling book The Corporation, uncovers the astonishing degree to which companies exploit the special vulnerabilities of children, manipulate parents fears, and operate with callous disregard for childrens health and well-being." - excerpt taken from Amazon.ca.

Record details

  • ISBN: 9780670069071 :
  • ISBN: 9780143170433 (trade pbk.)
  • Physical Description: x, 277 p. ; 24 cm.
  • Publisher: Toronto : Allen Lane Canada, c2011.

Content descriptions

General Note:
Alternative subtitle from cover.
Bibliography, etc. Note:
Includes bibliographical references and index.
Formatted Contents Note:
The century of the child -- Whack your soul mate and boneless girl -- The new curriculum of childhood -- Prescriptions for profit -- Pom-poms for pills -- A dangerous and unnatural experiment -- Precautionary tales -- In our own backyard -- Race to nowhere -- Narrowing minds.
Target Audience Note:
All Ages.
Subject: Target marketing.
Corporations > Moral and ethical aspects.
Child consumers.
Child welfare.
Children > Health and hygiene.
Topic Heading: Festival of the Written Arts 2012

Available copies

  • 12 of 12 copies available at BC Interlibrary Connect. (Show)
  • 1 of 1 copy available at Prince Rupert Library.

Holds

  • 0 current holds with 12 total copies.
Show All Copies
Location Call Number / Copy Notes Barcode Shelving Location Holdable? Status Due Date
Prince Rupert Library 339.47083 Baka (Text) 33294001775634 Adult Non-Fiction Volume hold Available -

Summary: "Corporations have found a new resource to be mined for profit: our children. In this shocking and indelible behind-the-scenes journey, Joel Bakan, acclaimed author and award-winning maker of the renowned film and international bestselling book The Corporation, uncovers the astonishing degree to which companies exploit the special vulnerabilities of children, manipulate parents fears, and operate with callous disregard for childrens health and well-being." - excerpt taken from Amazon.ca.

Additional Resources